If you’re a remote live stream producer reading the above headline, you’re likely thinking “well, duh.” But, in my experience, some of my virtual event guests are rather comfortable just moving forward without tech checks and rehearsals. And while I think it’s great when people are comfortable with technology, we as producers must insist on having those tech checks and rehearsals. The flow of a good show depends on it.

Yes, the technology piece is essential. We need to be able to see and hear our guest speakers clearly. That means ensuring they have solid internet connection, good lighting, good audio, etc. However, one key piece of any event is the flow, especially when it’s all virtual or hybrid.

Things like transitioning from speaker to speaker, how to introduce presentations or videos being shown to the audience – all of that contributes to a good flow. And good flow comes from rehearsing.

If it takes too long to transition from one slide presentation to another, or your host is fumbling over who to introduce next, it’s very easy for an audience tuning in via internet to load another webpage or pull up their inbox and start doing other things.

“The show that didn’t go well…we didn’t have a rehearsal,” says Anthony Burokas, a 20+ year broadcast producer and founder of IEBA Communications and Stream4us. “As much as people think ‘Oh yeah, yeah, we’ll just go online. It’s just like Zoom.’ It’s not just like Zoom. This is television.”

Burokas has been producing almost only remote live events since COVID-19 was declared a pandemic in March 2020, mainly for corporate clients. Hear Anthony talk more about the importance of rehearsals in the clip below.

And oh by the way, these aren’t the normal events speakers are used to. They can’t see the audience. They are not in the same room as the other speakers they’re communicating with. Sometimes they’re relying on remote producers talking into their ear for the first time to give them queues, or they’ve never done an event in front of a webcam, so they aren’t sure where to look.

Kimberly Flowers, founder of Remote Producer Live!, a fully remote production company that helps entrepreneurs stream online shows, really puts an emphasis on the prep work with her clients.

“Going through those steps really help the client feel confident in our ability to really support them at the level that they need,” she says. “And [we’re] taking that load off of their shoulders so they can focus on being the content creator and just focusing in on being a host.”

Check out my full conversation with Flowers on YouTube.

Again, it’s comforting as a producer when you get a guest speaker that is tech-savvy. It’s great when they can work a webcam and know how to turn on a specific microphone as the audio input in the streaming software. But as Flowers mentioned during our recent conversation, remote productions can throw a lot of new things at people that they’re not used to seeing, so they have to get used to the remote live environment before they’re thrown into the virtual spotlight.

Here’s a great article from Eventsforce on how to conduct a good virtual event rehearsal.

From March 2020 to present day, remote productions for virtual events and live streams have been the norm. Everybody seems to be doing remote productions in some form or another.

Obviously, if you’re a producer for something like this, you need to make sure your technical setup is solid. But equally as important are your guest speakers’ setups. Their audio, video and internet connection need to be optimal so they, as the subject matter experts, can get their message across clearly to the audience.

Over the last year, I’ve produced hundreds of remote live streams featuring guest speakers from all over the world. Every stream has new challenges, but I’ve been able to develop a list of some best practices and tips that I give my guests before every production to help set them up for success.

And if you’re guest speakers are set up for success, your event will likely be as well.

First, I always try to schedule a tech check or brief rehearsal. It is essential to set up time with your guests ahead of the event to run through all the technical pieces so you’re not scrambling last-minute.

In the calendar invite for the tech check, here’s what I include. Keep in mind, I use Switcher Studio for my full time remote production work. However, these can be applied to pretty much any streaming platform that allows for remote guests.

Where will the link work?

Most streaming platforms allow you as the producer to send your guest speakers a URL that they can click on to join a video chat room. I’ve found, especially when working with government clients, it’s best to let them know up front which browsers the link works on.

For example, a lot of government computers automatically default to Internet Explorer. Unfortunately, most streaming platforms only work on Firefox, Chrome or Safari. Let your guests know that up front.

Connect to Ethernet or get really close to the WiFi router

To enable the best internet connection, you’ll want your speakers to be connected via Ethernet. If that’s not possible, ask that they get as close to the WiFi router as possible, or wherever the signal is the strongest in their house or workspace.

Close everything else

To get optimal performance from their device, whether it be a desktop, laptop or mobile device, ask that they close all other programs or applications not in use during the event. This will help their device work at top speed.

No VPNs if possible

If your speakers use any sort of Virtual Private Network, or VPN, for work, have them log out of that before trying to connect to your event. I’m not sure if this is specific to government employees, but I’ve noticed that more often than not, if someone is logged into a VPN, it blocks the video feed in Switcher. Sometimes I’m able to hear them but not see them.

We typically have better luck, especially on work-issued devices, if the guests get off VPN before trying to jump into Switcher.

This isn’t to say that being on a VPN will hinder the experience for everyone. Some people have to be logged into one just to access the internet, and with some of those folks it has never been an issue. But I would say more often than not, no VPN is the way to go if you can.

Try to find a quiet space free from distraction

I know this may seem like it should go without saying, but be clear that there can be no background noise that will get in the way of their presentation. Some folks have never gotten feedback on what their audio sounds like. They may not know that you can hear a fan running in the background or the mic is picking up sound from the washing machine.

With audio being such a key element to any virtual production, this has to be top of mind.

Of course, sometimes the quietest spot in the house may not be where there’s optimal internet connection, so that’s something you can troubleshoot during the tech check.

Think about where the windows are

Your speakers should avoid having large windows in the background of their shot. Rather have them face a window if possible to take advantage of natural light, depending on what time of day the event is happening.

Lighting can be tough, so do what you can, but pay more attention to the audio.

Headphones are a good idea

Encourage your guests to use headphones or earbuds with built-in microphones if they have them. This eliminates the chances for audio feedback that can sometimes be overbearing, especially if you’re producing a panel discussion and people are going back and forth on a topic.

Headphones and earbuds dramatically reduce the extra noise that can sometimes be distracting during a remote production.

Of course things can happen last minute. No one knows this more than any event producer, virtual or in-person. Sometimes you have to roll with the punches. You’re not always going to have the time to ensure that everything laid out above is perfect.

But if you can, you want to prepare your guest speakers as much as possible with the tips and guidance I’ve provided. Well-prepared guests mean a well-organized and higher quality production.

Be sure to checkout episode 11 of the K-Stream podcast where I spoke about this topic in a little more detail.

Be sure to pre-order Going Live: Live Stream Your Podcast to Reach More People by Christoph Trappe. Contributions by Max Branstetter and me, Jeff Koslofsky. Comes out March 10, 2021!

Since COVID-19 forced many businesses to implement telework policies in mid-March 2020, I’ve been producing live streams to Facebook and LinkedIn almost daily. Here’s a look at the short list of equipment I use to keep my streams online and running in high quality.

Of course, I have the standard laptop, mouse, power strip, but specific to streaming, I’ve added a few tools that have put my mind a bit more at ease producing at-home streams for worldwide audiences.

ipad pro on monopod

I’ll first mention that I mainly use Switcher Studio to produce my streams. If you haven’t checked them out, please do. I’ve been using the product for 3+ years, and it just keeps getting better. But Switcher only works with iOS devices, so I use an iPad Pro 2018 as my main production hub.

To help with strain on my neck, I decided to get something that would raise my iPad to eye level, so I bought a Koolehaoda monopod. I also know folks that buy light stands for this sort of thing, but the monopod saved a few bucks. This Ulanzi tripod mount keeps the iPad in place.

To better ensure I don’t lose connection while I’m live, I wanted to somehow get an ethernet connection in my basement. My main home WiFi modem/router is a floor above my office space. I was very close to drilling holes through my floor, but then I discovered the TP-Link AV2000 Powerline Adapter.

This adapter uses the electrical wiring in your home to establish ethernet connections in different areas of the house where you may not be able to simply run ethernet cable. I highly recommend this piece of equipment for at-home streamers. I haven’t had a stream drop since purchasing in August 2020.

And since I use an iPad for my production hub, I need to get an ethernet connection to it. The Anker USB 3.0 Hub with ethernet converter paired with Apple’s USB-C Digital AV Multiport Adapter takes care of that. What’s great about this setup is I can also get power to my iPad using the Apple adapter. I could also bring in external audio sources to the Anker Hub if I wanted, as it has three USB ports.

I won’t go into camera setup, as a lot of the streams I produce involve remote guests and not me as an on-camera host, but maybe for another post.

But that’s it! I would consider those items to be my essentials in creating reliable, quality live streams from my basement.

Any questions? What does your home setup look like? Let me know in the comments!